Be sure to sign up for our valuation newsletter below!

Real Estate Appraisal & Appraisal Review

Explaining complex real estate valuations in easy to understand formats.

Subscribe to our newsletter

Sign up to hear from us about market updates, changes to regulations, and business insights.

Our Staff

David B. Herring, MAI, SRA


David has over 22 years of valuation and review experience. 

Meet David

Seth Philip Shore, MBA


Seth brings over a decade of retail banking experience to the firm.  

Meet Seth

About Us


Our staff

Our staff are experienced in all aspects of real estate; from appraisal and appraisal review to sales and property management. We have over 45 years of combined experience and are sure we can meet your needs.


Our philosophy

We pride ourselves on meeting the specific needs of each of our clients by providing reports that are accurate, professional, and most importantly easy to understand by our clients. 


Our specialities

Real estate appraisals and reviews for residential, commercial, and agricultural property. We have experience in and currently serve Central Florida and Central Kentucky.

Contact Us

Drop us a line!

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

David B. Herring, MAI, SRA, AI-GRS, AI-RRS

KY State-certified general real estate appraiser 2640

FL State-certified general real estate appraiser RZ3500

Herring Consulting Co.

455 Tierra Verde Lane, Winter Garden, Florida 34787, United States



We are always near the phone and checking email, so feel free to call or email anytime, just leave a message if you do not reach us.